Gillette drew widespread jeers back in January when they debuted a new ad campaign targeted at wiping out the so-called scourge of “toxic masculinity” running wild through the culture. But while many men swore off ever buying another razor from the company, Gillette has apparently come to the conclusion that there is money to be made being woke. As such, they just came out with a new ad, which features a young “man” shaving for the first time.
A man’s first shave is a milestone no matter who you are. But for transgender man Samson Bonkeabantu Brown, it was memorable for several reasons.
Brown shared the experience with a man identified as his father in an advertisement for Gillette, the maker of razors and shaving supplies.
The video, which Gillette shared on its Facebook page, shows the Toronto-based artist standing in front of a bathroom mirror as his father coaches him.
“Now, don’t be scared,” his father says. “Shaving is about being confident.”
“Growing up, I was always trying to figure out what kind of man I wanted to become and I’m still trying to figure out what kind of man that I want to become,” Brown said in the video,
“I always knew I was different. I didn’t know that there was a term for the type of person that I was.”
Okay, well, look. Do what you want, believe what you want, turn yourself into a “man,” we couldn’t care less.
But this is getting out of hand. Now we not only have to hear this nonsense from the left, we actually have to see it normalized by corporate America? Is there seriously no one anywhere near the mainstream of this country who is still willing to stand up and say: YOU’RE NOT A MAN. NONE OF THIS IS NORMAL!
It’s not about being hateful or discriminatory or whatever the latest buzzword is that you want to use. It’s about science. It’s about common sense. It’s about stepping in with the truth before we wind up losing a generation of young people to a delusion.
Oh, and frankly, how can the LGBT community not see that Gillette is using them to sell razors? Is that not just a little bit insulting?